Cybersecurity 101: Safeguarding Your Franchise Today

On this episode of The Franchise Academy Podcast, host Tom Scarda welcomes Cathy Miron, CEO of eSilo and a cybersecurity expert with over 15 years of experience in IT and audit. As cyberattacks grow more frequent and sophisticated, Cathy shares the essential knowledge every business owner needs to protect their data and financial systems.

From phishing to wire fraud, Cathy shares real stories, practical tools, and clear action steps you can take right now to secure your systems—without needing to be a tech expert.

Franchise ResourcesTom ScardaApril 27, 2025franchising, CyberSecurity, Business TipsComment

Franchising 101:Myths, Success Strategies & Private Equity

In this episode, Tom Scarda chats with Colt Florence, SVP of Five Star Franchising, about how their proven, recession-resistant model helps franchisees succeed—regardless of experience. Learn how sales, marketing, and private equity support fuel franchise growth and why Five Star’s brands offer a strong investment opportunity. Listen now!

Franchise OpportunitiesTom ScardaApril 12, 2025Franchise opportunites, franchisingComment

Unlocking Sales Mastery with David Mattson

David H. Mattson is the CEO and President of Sandler Training. He is also a bestselling author, keynote speaker, sales and management thought leader, and global provider for sales training seminars around the world. Mattson first met the famous founder of Sandler Training, David H. Sandler, in 1986, went to work for him in 1988, and was eventually chosen to lead the company.

Franchise OpportunitiesTom ScardaJuly 22, 2024franchising, franchise sales company, EntrepreneurshipComment

Heather Hakes - The Mindset Coach

Heather Hakes couldn’t fathom dreading another Monday and cheering on Friday for the rest of her life. In 2017, Heather took a HUGE leap of faith and followed an intuitive nudge. She said goodbye to the corporate world knowing there had to be a better reality.

She learned about the power of mindset and how to shift paradigms from many teachers along her journey. She knows that a shift in perception will literally change your reality.

Heather is now on a mission to be a lighthouse for humanity to re-mind you to take your innate power back through awareness and self-empowerment.

Heather’s vision is to help you to unlearn all of the false beliefs holding you in fear, lack, and limitation.

David Weaver - Franchise Your Freedom

David Weaver has a diverse and comprehensive entrepreneurial background to draw on as a FranChoice consultant.

Having honed his business skills in a variety of ways, he now looks forward to sharing his knowledge and experience with others interested in business ownership.

David embodies the Midwestern values of honesty and integrity in all aspects of life. He was born and raised in Indiana and got his first taste of business ownership by watching both parents build and operate successful businesses.

Franchising: Steps to Take in a Crisis - Dave Keil, President, Franworth

Dave Keil is President and COO of Franworth, a growth equity firm that partners with and accelerates the growth of emerging franchise brands. Most recently, Keil was CEO of The Lash Lounge, a Franworth brand that offers eyelash extensions and other beauty services, in locally-owned, luxurious salons. Keil led the national expansion of the organization - from 19 units, to 100 franchised salons opened.

Franchise OpportunitiesTom ScardaMarch 22, 2020coronavirus, Covid-19, franchising

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